In both the Europe and the U.S, if you still satisfy to control the remote control devices through pressing the press-button, you are out of style. In the modern times, with the fast development of high-end science and technology and advanced digital products, all remote control cars should have better performance, which couldn't be simply described by fast speeding.
The fourth quarter in the last year, CARRERA, the U.S manufacturer of digital rail car began to enter into remote control car field. ED GERSHOWITZ, the president of CARRERA, said it was the best time to decide to enter into RC market. As you know, brand CARRERA was established in 1920, Germany, and now it becomes the subsidiary corporation of STADLBAUER group. At the beginning, it had developed the European market and then entered the United States market. At present, about 7 percent of remote control car products in the European market are made by CARRERA. GERSHOWITZ said the innovative technology had made our products different from other and now the toys stores and modeling shops were popular. According to statistics from NPD, one famous market research firm in the U.S., the remote control toy market has shown a rising trend, in 2010, the total sales of remote control toys in the U.S. was $ 641 million, which exceeds the total sales in 2009. What's more, it is said that the total sales in 2011 would be further improved.
GERSHOWITZ said the price of our remote control toys was higher than other toys manufacturer with about 15 or 20 U.S. dollars. In the last year, some large buyers were still hesitating and now they finally knew that it was worth because we continued to add our own characteristics. In this year, too many large buyers support the new CARRERA remote control car series and the company will also focus more energy on the remote off-road vehicles, which is the core product among this series.
From the outward appearance, these remote control off-road vehicles are so lifelike with the real off-road vehicles. Whether running on the concrete ground, gravel or other complex terrain, they can be controlled easily. Believe it or not, this kinds of toy is the hot selling products in many toys shopping mall.
Finally, it was said that CARRERA had planned to design the new style remote control cars which can be run on both rock and sand dune. What's more, the top speed can be reached up to 19 km per hour. If you are RC toys fans, please waiting for.
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